7:10 AM
PilatesClass, then straight out the door. No gym-bag outfit change.
Founding spots close on launch dayJoin the waitlist
11:40 — errands, same set
The first sets · Color in MotionLaunching soon
One set.Every plan.
Matching sets for days that don’t stay in one place. Pilates, the pitch, the airport, dinner. You pick one set in the morning and it works everywhere you go.
top + bottom = done
One set · one day
Getting dressed, once.
Every Swayley set is designed as a top and bottom that belong together. Nothing to match and nothing to change into, even when the plans change at 4 p.m.
11:40 AM
ErrandsFlowers, bread, the pharmacy, and a very fast walk.
3:15 PM
In betweenFive minutes on the steps, waiting for the car.
6:45 PM
DinnerEarrings in, sandals on. Same set.
01Top + bottom = done.Every piece has a partner, so there’s nothing to match.
02Pick it once.Choose a set in the morning. It works wherever the day goes.
03Made for the in-between.Studio, office, airport, and dinner, without a change of clothes.
The sets · coming soon
Which set is yours?
Today I want
Sketch · photos soon
You picked easy + light
Short-sleeve fold-over flare set
Short sleeves for warm days. Coffee to client call to a walk home.
Pilates → brunchErrandsWarm commute
Join the waitlist
Sketch · photos soon
You picked cozy + covered
Long-sleeve fold-over flare set
Long sleeves for cool air, early flights, and cold offices.
Early flightCold officeDinner out
Join the waitlist
Two fold-over flare sets at launch. Photos of the finished sets are on the way.
The launch
Coffee.Call.Carry-on.
Your day moves. The clothes should keep up without asking you to think about them twice.
We started Swayley for mornings that begin at the studio and nights that end somewhere nice, with a lot of city in between. Clean shapes and colors that make you feel awake. One set per day.
same set since 8am
Founding spots close on launch day
Same set, same price.
Join before launch day and you’re a founding member, with the launch price locked in on the fold-over flare sets. We’ll send the full details before launch day.
- 1Join the list.
- 2Get the launch date before anyone else.
- 3Shop at the launch price, and keep it.
The list
First sets, first dibs.
A few emails before launch. Nothing you didn’t ask for.
Good questions
Before you go
What makes a Swayley set different?
The top and bottom are designed together, so there’s nothing to match. Pick one in the morning and it works wherever the day goes.
What’s a founding member?
Anyone who joins the waitlist before launch day. You lock in the launch price on the fold-over flare sets, and we’ll send the full details before launch.
When do the first sets launch?
Soon. The waitlist hears the date first.
Where can I follow along?
On Instagram at @wearswayley, where we’re sharing the sets as they come together.